Protect Your Brand: Register a Company Name in Costa Rica

Register a trademark in Costa Rica to protect your brand and secure your company’s reputation. Registering a trademark is a crucial step business must undertake to establish their brand and protect their intellectual property in this vast and promising market. Register your company name in Costa Rica to protect your brand and ongoing commercial reputation. One of the most important steps in creating a new business is defining your business name. This step is about building a badge that will differentiate you from the competition in the market.

Costa Rica continues to be an attractive destination for business and investment. The Organization for Economic Cooperation and Development (OECD) reported robust economic growth for Costa Rica, predicting a growth of 5.1% in 2023, and rates of 3.5% and 3.6% for 2024 and 2025, respectively.

In terms of corporate regulations, the government has introduced some changes. For example, the Beneficial Ownership Transparency laws require Costa Rican companies to submit an annual form to the Central Bank of Costa Rica disclosing all shareholders or beneficial owners of the company. This measure is intended to prevent the misuse of corporate structures for illicit purposes, such as money laundering, fraud, and tax evasion. The filing of the form is generally required from April 1 to 30 of each year. However, for 2024 the filing has been extended from July 1 to July 31, 2024.

But how do businesses protect their image and branding once settled and operational? We look at the protections the country offers to ensure companies can maintain profitable commercial activities. Read on to learn more about how to register a company name in Costa Rica.

Trademark Your Brand in Costa Rica: Registering a Company Name

When establishing a new company in Costa Rica, entrepreneurs will register their business name. This name is unique, and choosing it is the first step towards developing a brand for their business. The company name is registered alongside an identification number that the Costa Rican authorities grant each new business for administrative and tax purposes.

Don’t treat this step lightly; the name selected during this step of the company formation process will be the one the company carries in the long-term and will be registered in the National Registry of Legal Entities. The registration prevents others from using the same name for their company and brand.

Commercial Use of a Company Name in Costa Rica

Protection of the company name does not cover its commercial use. You must register your commercial name as an element of Industrial Property before a different Registry. This step grants the name protection under the country’s Intellectual Property laws.

The commercial name, according to the Law on Trademarks and Other Distinctive Signs is (translated from Spanish) “a denominative or mixed sign that identifies and distinguishes a particular company or commercial establishment.” The commercial name must not be related to the name that another company has registered.

The exclusive right to a commercial name can be established by using the name commercially. Such exclusive rights end when the company or establishment using the name closes. However, it is advisable to register you commercial name properly, with the appropriate authorities. That way you can better protect the use of the name and secure your brand. You are more able to prevent third parties using the name improperly to promote their own commercial activities. Registering your company name avoids brand dilution and public confusion.

How is the Company Name Registration Process in Costa Rica?

In Costa Rica, you can register a commercial name in no more than 6 months and the protection begins from the moment the application is approved. It is important to mention that this protection is not subject to manual renewal, since it is associated with the business and its ongoing operational existence.

Before beginning the application process to register your company name in Costa Rica, you must verify the availability of the name in Registry databases. Once completed, the corresponding application must be submitted with the following written information:

1. Name and address of the applicant
2. Place of incorporation and domicile of the applicant when it is a legal person
3. Name of the legal representative or power of attorney (POA) appointed during the company formation process
4. Name and address of the POA in the country, if the applicant has no effective domicile or establishment in the country
5. The name or sign to be registered
6. A translation of the sign, if it written or communicated in a language other than Spanish
7. For commercial names: the address of the establishment that will be identified with the requested sign must be explicitly and accurately indicated, as well as the business activity
8. For propaganda signs: the products or services that will be promoted with the requested sign must be indicated as well as the brand or commercial name, whether registered or in process, to which the sign will be linked
9. Proof of payment of the established fee
10. Mailing address

After Applying for a Registration of a Company Name in Costa Rica

Once the application has been submitted to the Registry, a form test will be carried out to check that all requirements are met and that any issues are corrected. If asked to provide extra information, it is important to include all necessary information as soon as possible – any gaps in information will cause delays, and any major hold up in providing the information requested could result in the application being rejected. Additionally, the first-in, first-served nature of this process means that delays put you at risk of someone else registering your desired name/sign before you are able to. If you are unsure about what information to include in the application, seek local legal advice upfront.

Once the completed application has been received, the Registry will analyze your request to determine if the chosen sign follows legal requirements. The Registry shall ensure that the proposed commercial names do not pose a risk of disruption to morality or public order. Any inconsistency with local laws must be corrected so that the sign/name complies with local standards and the registration process can continue.

Publication of Your Name and/or Sign

After the examination of the form and substance of your name or sign, the Registry will issue an edict requesting it be published 3 times in the official newspaper to raise awareness among third parties about your proposed application.

After 2 months, if no objection has been received, the commercial name or sign is registered and your IP protection request is granted.

Additional Details Regarding Company Name Registration in Costa Rica

Note the following additional characteristics of a registered commercial name:

• It has no expiration period. Since its validity is indefinite, reliant only on the existence of the company that uses it, it does not have to be renewed.
• It cannot be transferred to third parties unless it has been sold in conjunction with the business.
• The owner of a commercial name may prevent a third party using the name or a similar one.

Commonly Asked Questions on Trademark Registration in Costa Rica

Based on our extensive experience these are some common questions from clients who are registering a trademark in Costa Rica:

Contact Local Experts to Register Your Company Name in Costa Rica

If you are thinking of creating a new company in Costa Rica, it is wise to get legal advice and assistance right from the beginning. The process involves appointing a legal representative, and you will want to partner with a team you can trust to work in the best interests of your business.

Biz Latin Hub can help you protect and establish your company and its name in Costa Rica by carrying out the required process with due diligence. Our suite of market entry and back-office services goes beyond filling out paperwork – we ensure your needs are met, and our bilingual team bridges bureaucratic and cultural gaps to reduce confusion and delay.

Reach out to our Costa Rica team here at Biz Latin Hub, so we can help you make the most of this developing market.